Welcome to my website – a personal blog documenting the process of finding my feet and trying to start a business as a twenty-something girl. My background lies in fashion and travel journalism, but as of spring 2016 I decided to take the plunge and attempt to start my own business instead.

Dismissing my dreams of becoming a magazine writer hasn’t been the easiest decision and I’m still questioning myself as each day goes by. So I guess you could say this blog is just an outlet for me as I try to figure it all out – myself, my tumultuous twenties and the daunting process of starting a company from virtually nothing.

Join my journey on here or on Instagram @kayla.joleen.